You may download today’s handout here.

If you want to watch some of the “I’m a Mac / I’m a PC” ads mentioned in your textbook, you may do so below:

https://vimeo.com/193658429

https://vimeo.com/193658420

As an anecdote, you may also watch this Camel ad from the late 1940s, how they tried to convince consumers that smoking was not only stylish, but also healthy (or at least, not unhealthy).

https://vimeo.com/193658598